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The Konversation Platform
To help you reach your goals, Intema Konversation invests in research and development and provides a flexible set of tools to meet marketers’ demands. Our modular technology platform is designed to optimize and integrate relationship marketing activities.
Konversation Email Marketing
Konversation Email Marketing is a state-of-the-art web-based solution that enables marketers to create campaigns, manage templates, manage contact lists, organize contents, build segments for targeted messaging and deploy highly personalized messages. The solution also includes advanced capabilities for behavior tracking and campaign reporting. Konversation Email Marketing is perfect for e-newsletters, web surveys, contests, viral marketing campaigns, online coupons and more.
Intema Konversation is a Canadian leader in permission-based email marketing and has been supporting the email marketing activities of Fortune 500 companies since 2000. Intema Konversation is also the only Canadian provider of Sender Score Certified, a program designed to enhance email deliverability.
Our highly secure technology infrastructure has been thoroughly reviewed by external experts and answers to high security standards.
Intema Konversation also supports Maestro, another web-based email marketing solution already used by hundreds of organizations throughout North America.
Konversation Direct Mail
Konversation also includes direct mail campaign management capabilities. This web-based module is used to personalize and deliver print content to your customers. Using Konversation Direct Mail in conjunction with Konversation Email Marketing helps you manage integrated campaign, reduce operational costs, gain productivity and increase your control over your print activities. The solution reporting capabilities make it easy for you to know what marketing collateral has been sent to customers.
Konversation Profile Management
Konversation Profile Management is a powerful web-based module that makes it possible for marketers to effectively manage an unlimited number of customer profiles.
Whether the information is fed from various data sources or directly uploaded into Konversation, marketers can search for specific profiles, create dynamic segments, manage data structure, manage declarative and behavioral information, drill down to the individual profiles and directly access services to deliver email or print communication. Data cleansing and reporting tools can also be accessed directly from Konversation Database Management.
Konversation Content Management
The Content Management module makes it easy to organize and index images, texts or templates used to assemble personalized messages. The module supports low and hi resolution images for email or print communications. It also includes features to search, browse, classify or import digital assets.
Reporting and Dashboard Services
Konversation Reporting and Dashboard Services provide advanced capabilities so that marketers can easily build real-time reports from various data sources including Konversation Profile Management. The module also includes a complete set of generic reports that comprise key performance indicators frequently used by relational marketers.
Konversation Perception Management
Konversation Perception Management is a module that allows you to map your virtual environment, monitor your brand reputation and follow your engagement with online consumers.
It is also a complete service for empowering your marketing activities with the highest level information available on the internet.
Access chats, forums, blogs, newsgroups, website, newsfeed in the all major languages. Know what people are saying about your product, your brand and your competitors in real-time.
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